A denim company belonging to H&M Group introduced a hemp denim range dyed with avocado and red onion.
According to Sourcing Journal, Swedish sustainable fashion brand Weekday presented its first hemp fabric garments at Stockholm Fashion Week the previous week.
The garments were dyed with food waste such as avocado and red onion for the brand's first plant-based denim collection.
Sourcing Journal reported that the unisex denim range would launch in Sweden on March 4. Weekday had been part of H&M Group since 2008.



